Personalised Experience: Building Customer Profiles for your Drive Thru

Everyone wants to be valued and remembered.

Walking into my mechanics shop they know my name. They treat me as family and they remember the work they did on my vehicles and only recommend essential work. They have served my family for over 13 years and I recommend them to every person I know. So Why do I do that? Because they care about me and value my business.

What do you think the benefit would be of identifying customers as they arrive at the drive thru?

Many Drive Thru operators are in the dark. They may hear a voice on the other end of their headset but they don’t know who they are talking with. They may know the car that has pulled up to the order window wants food or drink but they don’t know them well enough to suggest a personalise up sell.

What if you could know who is arriving at your drive thru without them having to fumble with their loyalty app? How can we keep customer privacy and still build a professional relationship that lets us identify them and know what they like?

5THRU Smart Timer Builds customer Profiles with each visit. Using the customers licence plate the 5THRU LPR system creates an unique and highly secure Customer ID. When the customer returns the 5THRU LPR system retrieves the Customer ID and notifies the Drive Thru Team member a returning customer has arrived. At the same time the 5THRU AI Upsell pings a recommendation, based on the order history, to the Digital Menu board.

Building customer profiles quietly behind the scenes and continues to build with each visit. As the Customer profile grows team members can move from a transaction interaction to relational.

www.5thru.com
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