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Simplifying the Busy Drive-Thru
5thru Customer Profile builder uses 5thru cameras to identify customers vehicles as they enter your drive thru or curb side pickup, allowing for:
- Personalized Experiences
- Individualized Upsells
- Automated Payment
- Meal Matching
Personalized Experiences
Meal Matching
Individualized Upsells
Automated Payment
How It Works
1
Customer Profile Builder
5thru Camera
Scans vehicle and pulls up customer profile – one camera per drive-thru lane
2
Personalized Experiences
AI Upsell Recommender
Displays personalized scripts for upsells based on order history
3
Drive-Thru Accelerator
Card on File
Automates payment with a one-time customer swipe for all locations to increase throughput
Meal Matching
- Never get an order wrong
- Quickly and easily identifies customers who ordered ahead
- The system never sleeps, working 24/7, in the harshest environments
- Provides the exact location of each customer in the Drive-thru lane
Zero Friction Boarding
- Simple customer opt-in
- No marketing campaigns
- No apps
As simple as asking:
"Would you like to keep your card on file?"
AI-Based Recommender
- Find correlations between order history and products more likely to convert
- Create a "feature product" for each dietary profile
- Create better menus that fit customer profiles
“Welcome Back Bob! We have great new multi-grain bagels. Would you like to add one to your usual coffee today?”
Benefits
Faster Line = More Customers
Increased throughput reduces line time by up to 55% – faster than an app
No Wallets, Cash, or Apps Needed
Pre-set customer profiles & automatic payment speed up the order process
Greater Customer Service
Knowing your customers as they drive up, allows your staff to personalize service
And Also Bigger Tickets
With order history & and the current order visible, staff can suggest better upsells
Solving Drive-Thru Challenges
Some Customers Don’t Drive Through, They Just Drive Away
1
Long Lines & Wait Time Change Our Minds
5thru Solution:
Card on File
2
Staffing Challenges
5thru Solution:
Drive thru Automation
3
Impersonalized Experiences in a Personalized World
5thru Solution:
Personalized Experiences
About 5thru
5thru provides the missing link for in-vehicle customer engagement. Using innovative Customer Profile builder and identification technology tied to order history, AI recommender and automatic payment, there’s a solution that adapts to both the consumer and businesses’ changing perceptions of convenience.
5thru offers a range of drive-thru retailers a deeper way to engage, serve and speed service with efficiency, accuracy and automation.
Expertise
- Full range of experience with point-of-sale, payments, security & compliance
- Experts in mobile engagement and simplified customer experiences
- Patent on Drive-Thru Vehicle Identification via License Plate Recognition
Contact Us
5thru Executive Team
James Clifford
James has leadership experience leading governance boards, growing enterprises and start ups. As a visionary leader James wants to change the world one drive thru at a time.
Dan McCann
Dan founded 5Thru Inc in 2018 after realizing that the drive thru was in desperate need of a better user experience. He previously founded NetSecure, a payment security and point of sale company, and has previously served as the CTO of multiple POS companies
Jeff Park
Jeff is an experienced mobile point of sale professional, and loves to find creative ways to ensure our customers (and more importantly their customers) are always successful.
Ankit Gupta
Ankit is a brilliant technological genius and the leader behind most of 5Thru's core technology.
