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Simplifying the Busy Drive-Thru
5thru Customer Profile builder uses 5thru cameras to identify customers vehicles as they enter your drive thru or curb side pickup, allowing for:
- Personalized Experiences
- Individualized Upsells
- Automated Payment
- Meal Matching
Personalized Experiences
Meal Matching
Individualized Upsells
Automated Payment
How It Works
1
Customer Profile Builder
5thru Camera
Scans vehicle and pulls up customer profile – one camera per drive-thru lane
2
Personalized Experiences
AI Upsell Recommender
Displays personalized scripts for upsells based on order history
3
Drive-Thru Accelerator
Card on File
Automates payment with a one-time customer swipe for all locations to increase throughput
Meal Matching
- Never get an order wrong
- Quickly and easily identifies customers who ordered ahead
- The system never sleeps, working 24/7, in the harshest environments
- Provides the exact location of each customer in the Drive-thru lane
Zero Friction Boarding
- Simple customer opt-in
- No marketing campaigns
- No apps
As simple as asking:
"Would you like to keep your card on file?"
AI-Based Recommender
- Find correlations between order history and products more likely to convert
- Create a "feature product" for each dietary profile
- Create better menus that fit customer profiles
“Welcome Back Bob! We have great new multi-grain bagels. Would you like to add one to your usual coffee today?”
Benefits
Faster Line = More Customers
Increased throughput reduces line time by up to 55% – faster than an app
No Wallets, Cash, or Apps Needed
Pre-set customer profiles & automatic payment speed up the order process
Greater Customer Service
Knowing your customers as they drive up, allows your staff to personalize service
And Also Bigger Tickets
With order history & and the current order visible, staff can suggest better upsells
Solving Drive-Thru Challenges
Some Customers Don’t Drive Through, They Just Drive Away
1
Long Lines & Wait Time Change Our Minds
5thru Solution:
Card on File
2
Staffing Challenges
5thru Solution:
Drive thru Automation
3
Impersonalized Experiences in a Personalized World
5thru Solution:
Personalized Experiences
About 5thru
5thru provides the missing link for in-vehicle customer engagement. Using innovative Customer Profile builder and identification technology tied to order history, AI recommender and automatic payment, there’s a solution that adapts to both the consumer and businesses’ changing perceptions of convenience.
5thru offers a range of drive-thru retailers a deeper way to engage, serve and speed service with efficiency, accuracy and automation.
Expertise
- Full range of experience with point-of-sale, payments, security & compliance
- Experts in mobile engagement and simplified customer experiences
- Patent on Drive-Thru Vehicle Identification via License Plate Recognition
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